IN THIS ARTICLE:
Many of our users successfully track conversions with our Google Analytics integration. To track conversions directly within Calendly, add UTM parameters to your scheduling links. Using these customized links will allow you to see which campaigns are more effective at leading to scheduled meetings.
When sharing your scheduling link, append the URL and include the title of your campaign. You can also track the source, medium, content, or term. If you were running a summer campaign across different social media platforms, for example, you may wish to track how many scheduled events come from each. Here's a link you might use:
Once a meeting is scheduled by an invitee who followed the unique link, Calendly will begin tracking the parameters you've set. View these events by filtering your dashboard.
Filter events on your dashboard
On your dashboard, Calendly lists all of your upcoming events. To include past events, click All Upcoming in the upper right corner of the page and set a date range. Select Show Filters to sort these events by event type, active or canceled events, and the tracking IDs from using UTM parameters.
Export event details
Once you've filtered the events on your dashboard, use the Export button to export the event details into a CSV file to use in external spreadsheets. Invitee names and email addresses, tracking ID information, and the answers to your custom questions will be included.